Children’s Book Marketing Made Easy

Children's Book Marketing Tips

Need Help with Your Marketing?

Marketing doesn’t have to be a bad word. (And it can be really easy to do!) All you need are the tools to get started.

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There are 3 types of Marketing all Children’s Book Writers should do:

Have you ever said:

  • “I’m not a marketer.”
  • “I don’t like to sell.”
  • “I feel horrible when I sell, so I don’t do it.”
  • “There’s so much to do! It’s all overwhelming.”

If you have, you’re not alone! As creatives, it can feel intimidating to have to market our books. Especially because you’ve spent forever creating your book and now it’s as though you’re asking everyone to criticize it. 🙈

But I promise you, marketing your children’s book doesn’t have to hard, or scary, or even time-consuming! Here’s 3 types of marketing everyone can do:

1 – Set up a website.

There are so many website builders nowadays, that you don’t need to know how to code, or even anything about design, to build a great website! But you DO need to have a site as an author.

This is a place people will go to learn more about you and your book. It can be as easy and low-maintenance as you like. (If you want a step-by-step tutorial to set yours up, read this.)

2 – Have a social media presence.

Think about how you get your news. Was it the last time you scrolled through Facebook and saw a post your old-friend from college shared? That’s how readers will learn about your book, too!

Although, you should have a presence on every channel, you don’t have to post every day to every channel. Just some posts letting us know about you, how your writing’s going, and your new book are great! The more authentic and true to yourself, the better, so there’s no pressure. 😃

3 – Plan your launch.

When your book FINALLY comes out, you have to celebrate! After all, you worked forever on the story just to get to this point. You can’t treat your launch day like every other day!

So be sure to plan your launch. This could mean having a launch team help you share on social media, hosting a launch party at a local bookstore, doing a blog or author tour, or something completely specific to you. Whatever feels right for you and your story!

I’ve been a digital marketer for almost a decade now, so I love, love, love to talk about all things marketing. If, however, that makes you feel like hiding under the covers and never coming back out, (Or worse! Never telling anyone about your book.) let me help you! Sign-up to get marketing tips to your inbox. 👇